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Giselle Cervantes

Marketing Specialist at Xertica

Giselle Cervantes has a background in marketing, with experience in both strategic analysis and campaign implementation. Giselle started their career at Data Warden in May 2020 as an Analyst, where they were responsible for database management and prospecting calls. Giselle also handled event coordination and was able to save the company 30% on event expenses through thorough analysis. In December 2021, Giselle was promoted to Coordinator of Market Intelligence and Demand Generation, where they developed marketing strategies and analyzed their effectiveness. Giselle created 50 strategic campaigns to generate demand with existing and new clients. Giselle joined Xertica as a Marketing Specialist in March 2023, continuing their career in the marketing field.

Giselle Cervantes has a diverse education history. In 2012, they entered the University of Havana and pursued a degree in Microbiología, general. Giselle successfully completed their studies in 2017, earning a Licenciatura degree.

In terms of additional certifications, Giselle obtained a certification in Conceptos Básicos de Marketing Digital from Google Digital Garage in September 2021. Giselle further enhanced their knowledge and skills by undertaking a Curso in Marketing Digital at the University of Chicago in 2022. Giselle successfully completed the program and obtained a certification in Marketing Digital from the Universidad de Chicago in May 2022.

Additionally, Giselle gained valuable experience and knowledge through their participation in the Google Academy's marketing program, although specific details regarding the degree and timeframe are unavailable.

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Timeline

  • Marketing Specialist

    March, 2023 - present

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