XP Inc.
Gerson Revoredo is a RevOps Specialist at XP Inc. since August 2022, where responsibilities include managing the Segment CDP platform, data ingestion for marketing strategies, and the development of CDP-based solutions. Prior to this role, Gerson held various positions at Itaú Unibanco from February 2015 to August 2022, including Senior CRM Analyst, responsible for managing communications and analyzing campaign performance, as well as roles as CRM Analyst and Jr Analyst CRM, focusing on commercial tools and automated campaign analysis. Gerson began the professional journey as an intern at Itaú Unibanco and gained additional experience as an intern at BRQ, developing .NET and Angular projects. Gerson holds a Bachelor's degree in Computer Systems Analysis from Universidade de São Paulo, completed in 2018.
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XP Inc.
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XP Incorporated's purpose is to transform the financial market to improve people's lives. They started in 2001, as a small office of independent investment agents in Porto Alegre. They got this far with the dedication of talented people who, through their culture of Dream Big, Open Mind and Entrepreneurial Spirit, had the autonomy and freedom they needed to transform the financial market. However, they know that the challenge is much greater. The big banks still have 95% of the investment market in Brazil, but they are here to break this logic and improve the lives of many more people. They are exactly what the financial system never was. If you identify with these concepts and want to build something special, dive into this opportunity.