Gerson Revoredo

Gerson Revoredo is a RevOps Specialist at XP Inc. since August 2022, where responsibilities include managing the Segment CDP platform, data ingestion for marketing strategies, and the development of CDP-based solutions. Prior to this role, Gerson held various positions at Itaú Unibanco from February 2015 to August 2022, including Senior CRM Analyst, responsible for managing communications and analyzing campaign performance, as well as roles as CRM Analyst and Jr Analyst CRM, focusing on commercial tools and automated campaign analysis. Gerson began the professional journey as an intern at Itaú Unibanco and gained additional experience as an intern at BRQ, developing .NET and Angular projects. Gerson holds a Bachelor's degree in Computer Systems Analysis from Universidade de São Paulo, completed in 2018.