Fernanda López is a leader in Automotive Data Management and Business Intelligence, with over 8 years of experience in Market and Business Intelligence projects. They specialize in transforming complex data into actionable insights that enhance decision-making for executive leadership. Fernanda’s career includes roles at Fiesta Americana Reforma, Secretaría de Relaciones Exteriores de México, Sandler & Travis Trade Advisory Services, and xpd global, where they optimized processes and implemented impactful visualizations. Currently, they are pursuing a degree in Executive Coaching and Organizational Leadership at Instituto Multidisciplinario Psicológico Educativo y Laboral.
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