Lyndsey McDermand

Lyndsey McDermand is an experienced marketing professional with a robust background in marketing automation, digital marketing, and lead generation. Currently serving as Senior Manager of Marketing Automation & Paid Media at Xylem Inc. since March 2017, Lyndsey is a Certified Marketo Expert skilled in A/B testing, webinars, and nurture campaigns. Prior roles include Marketing Automation Manager and Dealer Support at Xylem, and previous positions at YSI and Berry Network, where Lyndsey coordinated digital marketing efforts, executed email marketing campaigns, and managed tradeshow activities. Additionally, Lyndsey holds a Digital Marketing Certification from Cornell University and a Bachelor's degree in Business Administration from the University of Phoenix.