Anita Schepers

Chief Operating Officer at XYZ Media

Anita Schepers has been the Chief Operating Officer at XYZ Media since May 2006. Prior to that, they served as the Client Relationship Manager at Dynasty Media, Inc. from July 2004 to May 2006. From January 2002 to December 2004, Anita was a Retail Sales Representative at US Cellular. Anita began their professional career as an Administrative Assistant at Baptist Homecare from January 1999 to December 2000. Anita's first job was with the United States Air Force where they served as a Cryptologic Linguist from January 1992 to December 1999.

Anita Schepers took some classes at a community college before getting their Bachelor's degree in Organizational Management from Tusculum University. After working for a few years, they decided to go back to school to get their Master's degree in Business Administration/Human Resources Management from Ashford University.

Anita Schepers reports to Tom Jentz, CEO. Some of their coworkers include Jacob Koppenberg - Chief Marketing Officer, Bobi Rey - Chief Design Officer, and Andrea MacLeod - Chief Technology Officer.


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XYZ Media

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Organic search is like raising a crop. The initial planting of the seeds requires countless man hours, but in time, you grow enough bounty to feed a town. With proper maintenance, you can harvest for many years to come. Organic search traffic is our favorite marketing channel, because it yields the highest backend lead to student conversion of any traffic we’ve tested. Our main focus is to quietly and thoroughly dominate long tail terms. This strategy aims to obtain placement in all the places that you currently have no exposure.


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