Siddhartha Sahni

Siddhartha Sahni serves as the Head of Mumbai at YAAP since September 2024, previously holding the position of Executive Vice President & Head of Account Management & Strategy at 4AM Worldwide from August 2023 to August 2024. Earlier, Siddhartha was the Vice President at Leo Burnett, managing major brand initiatives for leading clients. As co-founder and Business Head of Brandsum Tech Solutions Pvt Ltd, Siddhartha established Eastern India's first full-service digital agency. Additional experience includes roles as Chief Operating Officer & Co-Founder at Greenassets.in, and leadership positions at leading agencies such as Indigo Consulting, Dentsu Webchutney, Tribal Worldwide, M&C Saatchi Performance, and Grey Group. Siddhartha holds a Master's degree in Advanced Marketing Management from Lancaster University and a Certificate in Management Essentials from Harvard Business School Online.