Yabie
Nancy Lee has a strong background in performance marketing, with experience in various roles and companies. Nancy currently holds the position of Senior Performance Marketing Manager at Yabie, starting in 2023. Before that, they worked at Storytel from 2021 to 2023 as a Performance Marketing Manager, where they led the development and execution of paid media strategies for multiple international markets, particularly in the Nordic and European regions. At Precis Digital from 2019 to 2021, Nancy served as a Digital Marketing Specialist, overseeing and executing the paid marketing strategy for the agency's clients. Prior to that, they worked as a Digital Marketing and Campaign Manager at House of Education from 2017 to 2019, focusing on generating qualified leads for university clients through various marketing channels. Nancy also has experience as a Marketing Campaign Manager at studentcompetitions.com and as a Project Consultant at Roland Berger, both in 2017.
Nancy Lee attended the International School of Zug and Luzern where they obtained an IB diploma. Nancy then enrolled at Stockholm University where they completed a Bachelor's degree in Global Management. Nancy continued their education at Stockholm University, earning a Master's degree in Marketing. In addition to their academic qualifications, Nancy has obtained several certifications including the Google Ads Display Certification, Google Ads Search Certification, Google Ads Video Certification, and Shopping ads Certification. Nancy is also certified as a Les Mills Body Balance Instructor and Les Mills Grit Series Instructor. Furthermore, Nancy has completed the Advanced Google Analytics course and is certified as a Les Mills Bodypump Instructor. Nancy has also received the Excellensmedalj award from the Föreningen Ekonomerna - The Business Association at Stockholm University and the International Award Bronze and Silver from The Duke of Edinburgh's International Award Foundation.