Pete Romano is a digital media sales management leader with over 20 years of experience and deep expertise in Ad Tech and programmatic selling. Presently, they serve as the Director of Automotive Sales & Partnerships at Yahoo, where they leverage their background in data-driven marketing and cross-platform strategies. Previously, Pete held senior roles at notable companies including Walmart Connect, TikTok, and Google, consistently exceeding revenue goals and mentoring high-performing teams. They are a certified professional in data-driven planning from The Trade Desk and are passionate about generative AI applications in the media landscape. Pete earned a Bachelor of Arts in History with a Business Minor from the University of Scranton.
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