Russ Williams is a Programmatic Creative Solutions Lead at Yahoo, specializing in dynamic programmatic creative solutions for blue-chip brands across the EMEA region. With extensive experience in multi-platform content production and a background as an executive producer, they have successfully managed cross-media partnerships and content strategies for major campaigns. Previous roles include Director of BBC StoryWorks EMEA and Head of Digital and Business Development at Wise Buddah. Williams holds a BSc in Geography from the University of Newcastle-upon-Tyne.
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