Warren Mills is an experienced professional in the advertising and media industry, currently serving as Platform Director for EMEA at Yahoo AdTech since April 2022, where responsibilities include developing programmatic media and adtech solutions for global advertisers. Prior to this role, Warren was Platform Client Lead at Verizon Media, focusing on client partnerships and programmatic solutions, and held positions in commercial partnerships at Apple News and as Client Partner at O2 (Telefónica UK), where mobile marketing partnerships were developed. Warren's earlier career includes a role as Partnerships Manager at Weve, where strategic mobile partnerships were forged, and as Industry Manager at Google, responsible for media planning for film and game advertisers. Warren started at Bauer Media Group, overseeing gaming and entertainment campaigns and developing media strategies across platforms. Warren holds a Bachelor of Arts degree in Marketing from the University of Greenwich.
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