Jf Rioux

JF Rioux has extensive experience in the marine and motorsport industries, serving at YAMAHA MOTOR CANADA LTD. since 1999 in various leadership roles, including Vice President - Sales, Marketing and Business Planning, General Manager, and Division Manager. JF Rioux has been instrumental in sales and business planning for marine products, overseeing multiple facets of market strategy and product management. In addition to this extensive corporate experience, JF Rioux has contributed to the National Marine Manufacturers Association (NMMA) as a Board of Director and Chairman since 2013.