Roman Gavrichkov

Roman Gavrichkov is an experienced marketing professional currently serving as the Head of Marketing Units at Yandex since November 2016. In this role, Roman manages online and offline media marketing communications across all Yandex businesses and collaborates with various digital and media agencies, overseeing negotiations with major platforms such as Google, META, Tik Tok, and VK. Prior to Yandex, Roman worked at Publicis Groupe from September 2012 to October 2016, where titles included Head of Media Department and Media Manager, successfully handling key agency accounts and doubling agency billings through strong strategic planning. Earlier experience at ADV included roles from Junior Media Planner to Senior Media Planner, focusing on major clients like Unilever. Roman holds a Specialist degree in Marketing from Russian State Technological University named after K.E. Tsiolkovsky.