Canan Kelel has extensive experience in the banking and customer relationship management sectors, currently serving as the Director of Digital Banking Business Development & Service Design at Yapı Kredi since May 2010. Previous roles at Yapı Kredi include Digital Channels Experience Manager, Internet Banking Manager, and Internet and Mobile Banking Marketing Specialist, where responsibilities encompassed the development and management of marketing strategies for digital banking channels and native mobile applications. Prior to Yapı Kredi, Kelel worked as a CRM Manager at Adore Oyuncak and as a CRM Specialist for Starbucks Coffee Turkey at Shaya. Kelel began the career as a Customer Representative at Avea. Educational qualifications include a Bachelor of Science in Business Administration and a Bachelor of Science in Economics, both from Yıldız Teknik Üniversitesi.
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