Mira Khayat

Mira Khayat is a CRM Marketer for Michael Kors at Chalhoub Group, with experience in CRM and marketing gained from previous roles at Boucheron, treegroup, Malia Group, and Cosmaline. At Boucheron, Mira reformulated CRM reporting tools in collaboration with the Business Intelligence team, contributing to customer acquisition and retention strategies. Mira's internship experiences include conducting market research and data analysis, assisting in digital marketing efforts, and participating in cross-departmental projects to align marketing goals with sales objectives. Currently pursuing a Master of Science in Strategic and Digital Marketing at Rennes School of Business, Mira holds a BA in Business Administration with a marketing concentration from the American University of Beirut and a Baccalauréat français scientifique.