YATCO
Michael Bergman is a seasoned sales and marketing professional with extensive experience across various roles within several companies. Currently serving as the SaaS Sales Manager at YATCO, Michael led the sales team to achieve top rankings in December and June while spearheading the launch of innovative software solutions. Prior to YATCO, Michael significantly enhanced operational efficiency and revenue at Creature Comforts, Inc/Lucky Dog Ranch/Four Paws Pet Ranch as a consultant, and managed a successful team as Director of Sales and Marketing at the same organization. Throughout a career spanning over two decades, Michael has held leadership positions including Business Development Manager at SMX Services & Consulting, Vice President of Business Development at both Spreo and Sixth Sense Media, and President at New Generation Marketing. Michael's educational background includes a Certificate in IT - Digital Transformation and a Bachelor of Arts in Political Science from Rutgers University, complemented by Citrix Certified Sales Training and studies at other notable institutions.
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YATCO
Founded in 2000, YATCO is the Trusted Global Marketplace of Yachting and a $50+ billion online platform of active central listings by yachting professionals only who collectively log over $5 billion in annual sales through the system. Similar to realtors using a real estate MLS system, YATCO Professional Members only list their exclusive, central listings and adhere to a strict code of rules and ethics. Unlike other online marketplaces within the yachting industry, boat buyers will only find valid new and used yachts for sale listings. More than a Listing Service, YATCO is the Industry Resource. The company has maintained its commitment to integrity and dedication to serving the best interests of its members and the yachting industry. YATCO's services have expanded to lead the industry in cutting-edge intelligent software solutions and services for yachting professionals to compete in the digital age.