Yazle Global
Jamie Atherton has a strong background in digital marketing and advertising. In their current role as Managing Director at Yazle Global, they work to expand the company's digital ad-tech solutions in the GCC & APAC regions. Previously, Jamie was the Chief Executive Officer at AdFalcon, where they focused on creating programmatic and performance-based mobile advertising technology. They also served as the Digital Trading Director and Head of Digital Trading Strategy at GroupM MENA, overseeing digital trading operations. Prior to that, Jamie co-founded AdZouk and served as the Managing Director, growing the agency's footprint across the MENA region. They also held the role of Commercial Director, leading a sales team for the largest ad network in the region. Earlier in their career, Jamie worked at AME Info as the Head of Sales, managing a team and developing advertising propositions. They also served as a Key Account Manager. Jamie began their career as an Area Manager at MEED.
Jamie Atherton has a diverse education history that spans several years and institutions. From 1996 to 1999, they attended the University of Wolverhampton and obtained a Bachelor's degree in Sports Studies. During the same time period, Jamie also studied at Leeds Beckett University from 1996 to 2001, earning a BA and Msc in Sport Science and Physiology. In addition to these degrees, it is mentioned that Jamie holds a BA (Hons) Sport Studies certification from the University of Wolverhampton, although the specific month and year of obtaining this certification are not provided.
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