Chaiyut Dajboon

Digital Data Analytics Director at YDM Thailand

Chaiyut Dajboon currently serves as the Digital Data Analytics Director at YDM Thailand since December 2023, where responsibilities include developing a digital analytics strategy, leading a team of analysts, interpreting complex data sets, and collaborating with cross-functional teams to influence strategic decisions. Prior experience includes roles at Predictive, where Chaiyut held multiple titles including Head of Business and Technology Strategist and Head of Customer Data Activation, focusing on mar-tech and data-driven initiatives. Chaiyut also worked at MottoRaka as a Data Analyst Manager, at Mindshare as a Performance Specialist Supervisor, and at WPP as a Supervisor for the Digital Unilever Team. Education was completed at หอการค้า.

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