Tony Wells

Tony Wells serves as chief brand officer at USAA, a leading provider of insurance, banking and retirement solutions to members of the U.S. military, veterans and their families. Mr. Wells has led marketing teams at USAA since 2017 including USAA’s marketing research, analytics and member intelligence function, and also directed the marketing teams for USAA Bank and USAA Financial Advice Solutions Group. He brings extensive industry experience having held chief marketing officer roles at Schneider Electric, ADT Security and 24 Hour Fitness. His career has spanned the automotive, home, financial services, and retail industries, having worked at Visa USA, Interpublic Group of Companies (IPG), SFX Sports Group, The Mills Corporation and Nissan North America. He sits on the board of directors for Pattern89. Mr. Wells was formerly an infantry officer in the U.S. Marine Corps. He is a graduate of the United States Naval Academy and earned a management certificate from Johns Hopkins University.