Marina Soriano García

Digital Marketing Manager at Yescapa

Marina Soriano García has a diverse work experience in the field of digital marketing and entrepreneurship. Marina started their career in 2010 with an internship at Universitat Jaume I, where they gained experience in statistical analysis and data interpretation. In 2012, they worked as a Junior Account Manager at La Fourchette España, focusing on B2B customer research and acquisition.

In the same year, Marina founded their own startup called Tandem Spot, where they served as the CEO and Founder. Marina successfully created the startup, received awards for their entrepreneurial skills, and joined a startup accelerator.

In 2016, Marina joined Viajera DiGIFtal as a Travel Blogger and SEO Manager. Marina was responsible for developing and implementing SEO strategies to increase the blog's visibility and readership.

In 2015, Marina started working at Yescapa as a Traffic Manager, supporting the growth and expansion of the company in multiple markets. Marina later took on roles as an International Online Marketing Manager and Digital Marketing Manager, playing key roles in driving the company's digital marketing efforts.

In 2018, Marina established their own consultancy firm, Marina Soriano, where they provide comprehensive digital marketing advisory services with a focus on conversion. Marina specializes in helping startups and online companies with growth and internationalization strategies, including areas such as strategy development, KPI identification, process implementation, Google Ads, SEO, and Facebook Ads.

Overall, Marina Soriano García has demonstrated a strong background in digital marketing, entrepreneurship, and strategic planning throughout their career.

Marina Soriano García obtained a Bachelor's degree in business management and administration from Universitat Jaume I from 2007 to 2012. During that time, they also completed a Curso de especialización en Creación y Desarrollo Estratégico de Empresas Innovadoras, which focused on generating innovative ideas, evaluating their feasibility, and developing strategic plans for business. In 2009 to 2010, they attended Technological University Dublin for International Business and Languages.

In addition to their formal education, Marina has earned several certifications. In December 2009, they obtained a Certificate in Advanced English - C1 from Cambridge English Language Assessment. Marina also received certifications in Google Analytics in January 2016 and Advanced Adwords in July 2014, both provided by Google.

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