Caroline Rankin

Caroline Rankin currently serves as the Marketing & Communication Director at the YMCA of Metuchen Edison Woodbridge and South Amboy, where responsibilities include the development and execution of a strategic marketing plan, creation of Y-USA brand-compliant materials, and maintenance of media relations. Previously, Caroline held the position of Membership & Marketing Director at Edison YMCA, achieving significant increases in social media engagement and successfully launching a TikTok account. Early experience encompasses roles in membership communication and marketing, as well as social media internships at Wakefern Food Corp. and International Fidelity Insurance Company. Caroline holds a Master’s degree in Communication and Media from Rutgers University, complemented by a Bachelor's degree in the same field.