YMCA of Southern Interior BC
Erica Marshall is an accomplished marketing communications professional with over a decade of experience at the YMCA of Southern Interior BC, where roles have included Director of Marketing Communications, Marketing and Communications Manager, and Communications Coordinator. In these positions, Marshall has effectively coordinated both internal and external marketing initiatives, developed strategies for social media, and produced compelling content for various platforms. Additional experience includes serving as a YMCA Employment Solutions Specialist, where marketing expertise facilitated community engagement and training initiatives. Prior experience as an Account Manager at RBC provided financial and budgeting insights that enhance Marshall's strategic capabilities. Marshall holds a Bachelor of Commerce in Business, Marketing, and Communications from Royal Roads University and an earlier Business Administration degree from Okanagan College.
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YMCA of Southern Interior BC
We are a local charity that ignites the potential in people, helping them grow, lead, and give back to their communities. Our YMCA serves over 40,000 individuals each year through 3 health and fitness facilities, 12 child care centres, youth employment services, mindfulless programs, and many community initiatives. Thanks to our generous donors, we are able to offer vital programs and financial assistance to those less fortunate, ensuring everyone has the opportunity to participate. We address critical issues facing our community, including poverty, isolation and inactivity. Learn more about our impact at ymcasibc.ca.