Yoga Alliance
Charlotte Raich, PMP has a diverse work experience in the field of yoga and project management. Charlotte founded and managed Serenity Within Yoga, where they trained over 1,000 yoga teachers and organized various classes and workshops. Later, they joined Yoga Alliance as Business Development and Events Manager, where they developed and implemented strategies for an online education platform and represented the company at key events. Charlotte then transitioned to Senior Member Support Manager, where they led a team in implementing Salesforce and optimizing customer service. After that, they became Senior Manager Membership Marketing, where they analyzed marketing performance and managed sponsorships and benefit programs. Currently, they serve as the Director of IT Projects and Portfolio Management at Yoga Alliance, spearheading high-impact projects and driving decision-making based on data analytics.
Charlotte Raich, PMP holds a Master's degree in Health Promotion Management and Administration from Marymount University, specializing in Public Health Administration. Charlotte has also obtained the Project Management Professional (PMP) certification from the Project Management Institute in May 2021.
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Yoga Alliance
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Yoga Alliance is the leading nonprofit association representing the yoga community worldwide. Our work is a direct reflection of yoga professionals’ needs and feedback, and supports and fosters the high quality, safe, accessible, and equitable teaching yoga everywhere. We do this through: • Celebrating and uplifting the many diverse yoga styles, traditions, and lineages; • Upholding the worldwide growth of yoga through education and community, including Digital Event programming; • Encouraging safe yoga instruction via quantitative Standards and a member-wide Ethical Commitment, which includes an enhanced Code of Conduct, Scope of Practice, and responsibility to equity in yoga; • Advocating for self-regulation in the yoga industry, our community's protection from unfair or unnecessarily burdensome patents, taxation, or government regulation; and universal access to high quality, safe, accessible, and equitable yoga practices; • Serving the member community by providing tools for professional growth and development, exclusive benefits, and timely resources and information including those on COVID-19 and Social Justice; • Fostering accountability within our standards, membership, and internal team; and • Providing yoga schools and yoga teachers with effective business practices to help achieve success.