Liang Chen

Liang Chen is a seasoned digital marketing professional with extensive experience in growth marketing and digital acquisition. Currently serving as Head of Growth Marketing at Yokoy since December 2022, Liang previously held the role of Global Digital Lead at Checkout.com, where responsibilities included establishing digital marketing functions and driving global acquisition strategies. Prior roles include Global Head of Organic Acquisition at Whitbread and Global Technical SEO Manager at RS Components, highlighting expertise in SEO, marketing analytics, and cross-functional collaboration to enhance web performance. Liang's career began as an E-Commerce Manager at Redfox Fashion Ltd and has progressed through roles including SEO Specialist and Head of SEO and Web Development at Receptional Ltd. Liang holds an MSc in Mobile Computer Systems from Staffordshire University.