Jenevieve Chavira Salazar

Jenevieve Chavira Salazar is a seasoned professional in product development and marketing with extensive experience in leading teams and executing innovative strategies across various industries. Currently serving as a Senior Product Development Manager at Yoobi since January 2025, Jenevieve previously held the role of Sr. Director of Marketing at Blue Sky The Color of Imagination, where B2B strategies were developed for major retail channels. Past roles include Product Development & Trade Marketing Manager at Pro-Mart Industries, Inc., and Product Marketing Manager at Evriholder Products, LLC, focusing on product design and market competitiveness. Jenevieve holds a Master of Business Administration (MBA) in Integrated Marketing Communications from National University and a Bachelor of Arts (BA) in Marketing/Mathematics from California State University, Fullerton.