Kai Siewert

Kai Siewert has an extensive background in market research and consumer insights, with experience spanning multiple countries and leading positions. They served as the Head of Ad Hoc FMCG at GfK RUS from 2004 to 2007 and have held various roles at GfK, culminating in their current position as the International Senior Programme Director at YouGov. With a strong academic foundation, including degrees from Freie Universität Berlin and Humboldt Universität Berlin, Kai has also contributed to the industry through internships and directorial roles at companies such as Roland Berger and GfK.