Lance Fraenkel

Lance Fraenkel is an experienced professional in product sales and data management, currently serving as the Global Head of Product Sales at YouGov since March 2025. In this role, Lance oversees the commercial strategy and execution for flagship syndicated data products, managing a global revenue portfolio exceeding $80 million. Previously, Lance held the position of Vice President of Sales & Marketing at Crunch.io, driving innovations in data analysis and delivery. Lance's career at YouGov began in 2007, where a progression of roles included Vice President, Head of Data Products, and Head of Client Service, focusing on product development, client management, and cross-functional collaboration. An alumnus of Cornell University with a BA in Applied Economics and Business Management, Lance also gained early experience in business development through an internship with the Staten Island Yankees.