Your Reformer
Debra Strougo is a seasoned expert in the fitness and wellness industry with extensive experience in advisory and leadership roles. As the Founder's Co-pilot™ and Contract Services at Fitizens Holdings since 2001, Debra leverages a successful exit and in-depth industry knowledge to support growth businesses. Current advisory roles include assisting Spren (Elite HRV) in transitioning from B2C to B2B, guiding Your Reformer in launching its Pilates Reformer brand in the U.S., and contributing to the growth of a Precision Health Platform at Wellbuilt Ventures. Debra has also played pivotal roles in maximizing revenue for Hydrate IV Bar and optimizing systems at Pvolve ahead of a high-profile launch. Previous accomplishments include founding and scaling Row House, leading it to a successful franchise model. Debra's educational background includes a Bachelor of Science in Management from Binghamton University and a Certificate of Entrepreneurship from Goldman Sachs 10KSB.
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Your Reformer
As experts in Reformer Pilates, we supply beautiful, functional and quality Reformer Pilates Beds trusted by leading brands such as Goodlife, Revo Fitness, World Gym, Fernwood, Sydney Roosters and 100s of other independent gyms and Pilates studios. Commercially, our Elite Range are designed to see out years of professional use and to function for a diverse set of client’s needs. With a range of styles to suit your business branding and studio aesthetics, our packages include all complimentary accessories and a leading 3 year commercial warranty. With the option of industry first on-demand Reformer solutions, including the YR Kiosk, we can turn any space into an anytime reformer studio! For home, we have designed studio-quality reformer beds to ensure that they not only fit into your home, but also a beautiful and space conscious addition to your surroundings. Whether it’s our Your Reformer Studio Bed that adds a premium feel, or our Your Reformer Original Bed or Original Folding, we have the perfect option for both your workouts and your budget! For the ultimate at-home studio experience, team your selected reformer bed with the Your Reformer OnDemand App - giving you access to a collection of some of the best programming, delivered by some of the most experienced and motivating Instructors in Australia. - Reformers / Reformer Accessories - Rent / Buy / Finance - Classes OnDemand - Virtual Studio Options