Krystalle Shoy

Krystalle Shoy is an accomplished marketing professional with extensive experience in nonprofit and healthcare sectors. Currently serving as Chief Marketing Officer at Youth INC, Krystalle oversees a range of marketing and communications functions including strategy, branding, digital marketing, and team supervision. Previously, as Marketing and Communications Director for National Health Care Associates, Krystalle managed marketing efforts for a healthcare system with 40 facilities across seven states, including digital marketing and data analytics. Earlier roles include Strategic Communications Consultant at allēlle, focusing on brand development for nonprofits, and Director at the American Seniors Housing Association, where Krystalle led marketing for a national association. Krystalle holds a Master's degree in Public Relations & Corporate Communications from Georgetown University and a Bachelor's degree in English Language and Literature from Union College.