Relja Žitić

Relja Žitić serves as the Chief Executive Officer of Shamrock's Media Group, a creative agency based in Belgrade, Serbia, focused on comprehensive branding services including video production, photography, marketing, and copywriting. Additionally, Relja is a content creator on YouTube, running a channel dedicated to personal development, lifestyle topics, business, creativity, and travel. Other professional experiences include roles as Digital Host at Impact Hub Belgrade, Podcast Intern at USB Radio Show, and Director, Producer, and Video Editor at Infrazvuk. Relja's earlier work includes hosting and video editing at Studio B. Academically, Relja holds a Bachelor's degree in Cinematography and Film/Video Production from the Fakultet savremenih umetnosti, completed in 2023.