Youvati is a mobile-first, multilingual super-app for women micro-entrepreneurs, designed to help them digitize, manage, and grow their businesses with confidence. Built specifically for India’s informal economy, the platform combines contextual skilling, business management tools, marketing and branding support, peer networking, and access to micro-capital within a single, easy-to-use digital application.

Youvati currently serves 18,000+ women entrepreneurs across multiple states and has disbursed ₹45.6 lakhs in zero-interest returnable grants to 280+ women-led micro-enterprises since inception. These grants provide critical working capital to women entrepreneurs who are otherwise excluded from formal credit, while encouraging responsible capital utilization and long-term business growth.

Youvati is India’s only integrated digital platform designed exclusively for women entrepreneurs in the informal economy, bringing together access to credit, markets, capacity building, networks, and business management tools in one place. The platform is purpose-built for low-income and low-digital-literacy users, ensuring ease of adoption, trust, and sustained engagement at the last mile.

Youvati is the winner of the Bharat Livelihood Challenge 2025 and is currently being incubated by IIMA Ventures, the incubation arm of IIM Ahmedabad, with grant support and structured mentorship.

The app is available for download on the Google Play Store through this link - https://bit.ly/3IDsP1r.

Youvati

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