Will Sweet

Will Sweet is a seasoned marketing professional with extensive experience in growth strategy, customer lifecycle marketing, and digital marketing management. Currently serving as the Marketing Growth Lead at Yume Food Australia since March 2025, Will specializes in addressing food waste and enhancing visibility in the food supply chain. Previous roles include Demand Generation Manager for APAC at Maropost, Digital Marketing Manager at Ailo, and strategic advisory positions at Good With. Will has a proven track record in managing marketing technology and automation, driving regional acquisition campaigns, and optimizing customer relationship management across various companies, including Go1, Genero, and HotDoc. Will holds a Bachelor of Arts with Honours in Marketing Management from De Montfort University.