Matthew Barksdale

Founder And CEO at ZAG FIRST B2B Marketing

Matthew Barksdale is the Founder and CEO of ZAG FIRST B2B Marketing, where Matthew offers niche industry B2B marketing services. Previously, Matthew co-founded Vs. Football and served as President of Engage Mobile Solutions. With experience in business development and product development, Matthew generated significant revenue at various companies. Matthew also held positions at Family Features, Drive Digital Media, and Vance Publishing. Matthew holds a BS in Economics, Entrepreneurial Management, and Marketing from The Wharton School, and an MBA from Rockhurst University.

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Kansas City, United States

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ZAG FIRST B2B Marketing

As a business leader, you don’t care about marketing “results” like page views, clicks, or social media impressions. Those vanity metrics are nice, but they do not impact the bottom line. You care about leads. You care about identifying your ideal customer and staying in front of them when they need you. You care about helping your sales team close more business. Those are the results we focus on. If you are looking for a marketing company that understands the nuances of B2B and can help you drive your business forward, we should talk.