Meredith Braden Bucher

Meredith Braden Bucher is a seasoned creative professional with extensive experience in the fashion industry. Currently serving as Creative Lead at Zalando since December 2017, Bucher oversees a team of Art Directors and leads multidisciplinary creative teams to develop and execute brand strategies and campaigns for Europe’s largest online fashion platform. Prior to this role, Bucher was a Senior Art Director at Zalando and has also operated a freelance business, braden.studio, since 2011, providing creative services for fashion, travel, and lifestyle brands. Previous positions include Art Director at Your Super, where Bucher managed the brand's creative vision, and Brand Designer at Neiman Marcus, where responsibilities ranged from concept development to campaign execution across digital and print platforms. Meredith Braden Bucher holds a Bachelor of Arts in Graphic Design from Auburn University, completed in 2012.