Robert Reid has extensive experience in merchandising and commercial planning within the fashion industry. Currently serving as the Commercial Planning & Trading Director at Zalando since May 2020, Robert has held various leadership roles at the company, including Planning & Operations Director - Fashion and Merchandising Director - Men. Prior to this, Robert was the Merchandising & Trading Director at BESTSELLER for a brief period in early 2020. With previous positions at Zalando SE, TOPSHOP TOPMAN, ASOS.com, and Miss Selfridge, Robert has consistently demonstrated expertise in merchandising from roles such as Head of Merchandising and Merchandising Manager. Robert holds a BA Hons degree in International Business & Modern Languages from the University of Strathclyde, completed between 1998 and 2003.
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