Peter Kersbergen

Peter Kersbergen has a diverse work experience spanning over two decades. Peter is currently working as the Head of Digital Acquisition at ZenAuto UK since July 2022.

Before that, Peter held the position of Head of Digital Media & Ad Ops at icelolly.com from September 2014 to October 2021. During their tenure, they implemented the ability for the business to directly sell ad inventory on-site and achieved significant growth in on-site ad placements and affiliate channel revenue.

Prior to icelolly.com, Peter worked at Take That Ltd as the Head of SEO from May 2013 to August 2014. In this role, they managed a team and was responsible for joint venture projects and maintaining a top ranking for highly competitive keywords.

From September 2011 to April 2013, Peter served as the Managing Director at Webcertain, where they expanded the company's ability to deliver services to clients globally and transformed it from a loss-making to a profit-generating entity. Peter also had the additional role of Head of Search from October 2005 to August 2011, where they managed performance marketing services and oversaw the development of services and processes.

Peter started their career at Prophecies as the Lead Developer and Owner, where they developed and managed an online game from an early stage. Peter also handled server maintenance, marketing, and community management. Their tenure at Prophecies lasted from 2003 to September 2005.

During their education, Peter worked at Vendex KBB as a Department Manager. Peter started as a Team Leader and quickly progressed to the role of department manager. Peter also provided consultancy on process improvement to other stores.

Overall, Peter Kersbergen's work experience showcases their expertise in digital acquisition, digital media, SEO, managing teams, and transforming businesses.

Peter Kersbergen has a degree in Management, Economics, and Law (MER) from NHL Hogeschool. Additionally, they have obtained certifications in DV360 Fundamentals from Jellyfish Training in September 2020. Peter also has certifications in Google AdWords Advanced and Google AdWords Standard from Jellyfish Training. The specific months and years of their AdWords certifications are not provided.