Ulrich Hoffmann is an experienced sales leader with a strong background in technology and customer engagement. With a career that includes key positions such as Director of Enterprise Accounts Germany at Salesforce.com, where responsibilities included serving enterprise customers in Germany, and Vice President at IBM Rational, focusing on the integration of application development solutions across Mediterranean countries, Hoffmann has consistently driven growth in various organizations. As Sales Director at Rational Software and Parametric Technology Corporation, and more recently as Director EMEA Central at Zendesk, Hoffmann has successfully managed customer experiences and sales operations. Previous roles also include a focus on innovative technologies at IBM, where Hoffmann led a team in promoting new intelligence solutions.
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