Ian Choe is a seasoned business development professional with extensive experience across various industries, including sports, entertainment, and technology. Currently serving as the Business Development Lead at Zenith since 2025, Ian previously held roles such as Head of Business Development at Airfoil and Director of Strategy & Growth at LiveArt.io, where achievements included securing international partnerships and leading innovative projects in AI/ML applications. As Vice President of Global Business at Allive Creative Co., Ltd, Ian executed global expansion strategies for sports data initiatives and owned marketing strategies for diverse clients. Co-founded The ASSIST, a program aimed at empowering youth in South Africa, and led business development at Blockstreet HQ, delivering impactful partnerships in the blockchain sector. Ian's entrepreneurial spirit is evidenced by founding FourLeaf Co., a platform connecting songwriters and musicians, while earlier career experiences include music production and marketing roles in KPop. Ian holds a Bachelor's Degree in Psychology from Harvard University.
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