Ligia Sarmento

Ligia Sarmento has extensive work experience in various fields. Ligia currently works as a Technical Writer Pleno at ZENVIA, where they focus on creating technical documentation for products to enhance customer usability. Prior to this, Ligia worked as a Jr Technical Writer at ZENVIA, where they were responsible for technical documentation and product usability.

Before joining ZENVIA, Ligia was the CEO of Kalandra Comunicação, where they handled content marketing, social media management, strategic planning, and client relations. Ligia also worked at Berlim Digital as a Copywriter and Content Marketing specialist.

Ligia gained considerable expertise in digital marketing during their time at CERS Cursos Online, where they served as an Analyst and was responsible for digital media strategy, campaign performance analysis, lead generation, e-commerce, and CRM implementation. Ligia also utilized Google Analytics to analyze campaign results and implement strategies for increased sales and improvements.

Ligia started their professional career as an Intern at MV2 Comunicação and later worked as a Freelance Online Media consultant. Ligia also worked at FISHY Comunicação Digital as an Online Media specialist.

In addition to their marketing roles, Ligia has experience in media monitoring at ELife and production coordination at Conexão PE.

Ligia Sarmento earned a degree in Communication and Social Advertising with a specialization in Publicity and Propaganda from Faculdade Maurício de Nassau. Ligia attended the university from 2014 to 2017. Additionally, they obtained a certification in Technical Writing from Fenestra in March 2022.