Anna Cross has over 15 years of experience in communications and media. Anna is currently working as the Communications Lead - Media & Corporate at Zespri International, a role they began in February 2023. Prior to this, Anna held the position of Head of Communications at MediaWorks NZ from January 2021 to February 2023. Anna also worked at Air New Zealand as an External Communications Manager from November 2015 to January 2021. Anna's career in media began at New Zealand Media & Entertainment in 2008, where they worked as a journalist at Newstalk ZB before becoming the Newstalk ZB Afternoon News Director from September 2013 to November 2015.
Anna Cross has a Bachelor of Broadcasting Communications degree in Broadcast Journalism from the New Zealand Broadcasting School.
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Zespri International
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Welcome to Zespri, one of the world’s most successful horticultural marketing companies and NZ’s largest horticultural exporter, exporting more than 167 million trays of kiwifruit to more than 50 countries around the world, managing 30 percent of the global volume. We’re part of a global team of growers, post-harvest suppliers, employees, distributors and retailers dedicated to consistently providing quality, fresh kiwifruit. With sales revenues of $3.1 billion, the Zespri™ Brand is recognised as the world leader in premium-quality kiwifruit. Based in New Zealand, we are 100 percent owned by current or past kiwifruit growers, and employ approximately 550 people globally. On behalf of our 3,200 growers in New Zealand and 1,200 growers based elsewhere, we manage kiwifruit innovation, supply and distribution management and marketing of Zespri™ Green, Zespri™ Organic Green, Zespri™ Sweet Green, Zespri™ SunGold, Zespri™ Organic SunGold, Zespri™ Gold Kiwifruit and Zespri™ Red. Zespri invests heavily in the future of New Zealand kiwifruit. Our plant breeding programme is the world’s largest and most advanced, with 75,000 potential new varieties. We are also at the cutting edge of research on kiwifruit health and nutrition, on-orchard productivity and sustainability, to name a few. This passion, innovation and investment ensures Zespri’s position as the world’s premier kiwifruit brand.
