Zeta Global
Colten Franklin, MBA, possesses a diverse background in marketing and account management, currently serving as an Account Manager in Programmatic at Zeta Global since November 2022, where responsibilities include launching and managing multi-million-dollar digital advertising campaigns and conducting performance data analysis. Additionally, since May 2023, Colten has worked as a Local Childcare Consultant at Cultural Care Au Pair, focusing on building relationships between host families and au pairs while ensuring compliance with Department of State regulations. Previous experience includes roles as a Digital Marketing Assistant at iCanvas, where revenue was driven through Pinterest management and user-generated content programs, and as a Freelance Marketing Specialist, enhancing social media engagement for America's Beauty Show. Colten's extensive background also includes earlier positions in farm operations and various marketing roles, supported by an MBA in Marketing from Quinlan School of Business and a Bachelor’s degree in Communication and Media Studies from the University of Illinois Urbana-Champaign.
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