Simone Pajarola

Simone Pajarola is an experienced marketing professional with a strong background in team leadership and digital marketing strategies. Currently serving as Teamleiterin Marketing at ZFV-Unternehmungen since March 2022, Simone has previously held key marketing roles, including Leiterin Marketing at Kaufmännischer Verband, where responsibilities included developing data-driven buyer personas and customer journeys, managing website relaunch projects integrated with marketing automation, and overseeing branding initiatives. Prior experience encompasses positions such as Marketing Manager for DER Touristik Suisse AG, focusing on Manta Reisen and asia365, and various roles at Finass Reisen AG and Hotelplan Suisse. Simone's educational background includes a Master's degree in Service Management and a diploma in Digital Marketing from recognized institutions in Switzerland.