Zimmerman Advertising
Chris Leins is a seasoned media planning executive with extensive experience in driving strategic client solutions across various advertising agencies. Currently serving as SVP, Media Planning Director at Zimmerman Advertising since June 2021, Chris has a strong track record in optimizing media campaigns and enhancing client ROI. Previously, as Director of Client Solutions East at Mogo Interactive, leadership of a 15-member team focused on performance-driven digital media campaigns was prominent, along with the development of data-driven insights to support client objectives. At m/SIX, Chris significantly increased agency revenue and expanded programmatic efforts, while at OMD, management of major client accounts including GE and Toys R Us involved diversifying media channels and implementing innovative data strategies. Chris began a media career at Universal McCann, where strategic direction for high-profile clients was a primary responsibility. Educational qualifications include a BS in Management Science from the State University of New York Cortland.
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