Barbara Piccolo

Barbara Piccolo is a Senior Growth Media Analyst at Zmes, where they focus on strategic planning and media management for campaigns. They previously held roles at EssenceMediacom BR and Blinks Essence, specializing in media operations, performance reporting, and client relations within teams dedicated to prominent clients like Samsung CE. Barbara began their career as a salesperson at Greenpeople and later transitioned into media analytics, gaining experience in both junior and pleno analyst positions. They hold a degree in Public Relations, Advertising, and Applied Communication from Faculdade Cásper Líbero.