Kesley Smith, MBA

Marketing Director at Zoek

Kesley Smith, MBA, has a diverse background in marketing and business development. From 2013 to 2015, they worked as an Executive Assistant Paralegal at The Law Offices of Attorney Frank Sandoval. In 2015, they gained experience in public relations and marketing as an intern at Bark PR and as an Event Marketing Sales Agent at Holiday Inn Club Vacations. Kesley also worked as a Public Relations and Marketing Strategist at Heavy Heavy from 2015 to 2016. In 2016, they interned as a Marketing and Communications Intern at Blue Star Contemporary, where they excelled in digital marketing and social media strategy. From 2016 to 2018, they held multiple roles at Skyward Media Group, including Senior Digital Marketing Account Executive, Senior Digital Marketing Strategist, and Content Strategist. Kesley then joined Greenleaf Book Group in 2018 and held positions as the Business/Brand Development, Brand Marketing, Growth & Corporate Communications Manager as well as the Director of Business/Brand Development, Brand Marketing, Growth & Corporate Communications, where they achieved significant revenue growth through successful campaigns and strategic partnerships. Kesley is currently working as a Freelance Marketing Consultant & Manager, providing a range of marketing and branding services. In 2023, Kesley will join Zoek Marketing as their Marketing Director.

Kesley Smith holds a Master of Business Administration (MBA) degree from The University of Texas at San Antonio, which was earned between the years 2017 and 2018. The focus of Kesley's MBA studies was in Business Administration and Management, General. Prior to pursuing the MBA, Kesley attended The University of Texas at San Antonio from 2012 to 2016, majoring in Public Relations and Business Administration. In addition to academic qualifications, Kesley has obtained several certifications, including the Bell Leadership Institute: Achievers certification from the Bell Leadership Institute in November 2022. Other certifications include an Instagram Marketing Certification from New Skills Academy in September 2013, Inbound Marketing Certification, Content Marketing Certification, Inbound Certification, and Social Media Certification from HubSpot achieved between 2019 and 2021.

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