Rick Betts

Rick Betts is a seasoned marketing executive with extensive experience in the healthcare and diagnostics sectors. Currently serving as Head of Human Health at Zoetis Inc. since March 2019, Rick oversees the global human health business, including the Piccolo Xpress product portfolio. Prior roles include Director of Global Marketing at Zoetis, Head of Marketing at Curetis USA, and VP of Sales & Marketing at Abaxis, Inc., where significant contributions to revenue growth were made. With a background in both creative and strategic roles, Rick has successfully led marketing initiatives at various organizations, demonstrating expertise in point-of-care diagnostics, syndromic molecular diagnostics, and direct marketing. Rick's educational foundation includes studies at Arizona State University, Palomar Junior College, and Orange Glen High School.