Lisa Pelzel

Lisa Pelzel is a seasoned professional with extensive experience in product information management and data quality. Currently serving as the Global Manager of Product Information Management & Order Management at Zones, LLC since April 2024, Lisa leads a 15-person team responsible for managing product data across multiple catalogs and establishing standard operating procedures. Prior to this role, Lisa spent over two decades at Northern Tool + Equipment, holding various positions including Data Quality and Process Manager, where responsibilities included managing item Master Data Management and optimizing website taxonomy. Additional experience encompasses managing a $78M omnichannel business as an Omni Channel Merchant and collaborating with vendors on item setup as a Catalog Merchant at Target. Lisa holds a Bachelor's degree in Business Administration from the University of Wisconsin-River Falls.