Kate Hoffmire is a Senior Manager of Customer Insights at ZoomInfo, specializing in consumer and UX research. With over a decade of experience, Kate has successfully managed customer experience surveys, social research, and various bespoke research projects to provide actionable insights for product development and marketing strategies. Kate previously worked at organizations such as Domo, Inc. and ForeSee, enhancing business intelligence and customer experience analytics. They hold a Master’s degree in Information with a focus on User Experience Research and Design from the University of Michigan, where they also specialized in design thinking principles. Currently, Kate continues to share their expertise through freelance consulting and presentations at industry events.
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