Aniket Nadkar is a seasoned professional with extensive experience in digital media marketing and growth strategy. As Team Lead for D2C Category Growth at Zouk since October 2024, Aniket spearheads the development of luggage category growth from inception. Previously, Aniket served as Performance & Growth Manager at hexafun, where growth strategies for digital marketing and SEO were executed. Aniket has also worked as a Growth Marketer at Macmerise, focusing on user acquisition and retention through strategic digital marketing initiatives. Prior roles include Growth & Marketing Lead at the nestery, Senior Digital Media Manager at Tidal7 Asia, and Media Associate at Merkle Sokrati. Aniket's career began in digital marketing with a series of roles, culminating in a Bachelor of Engineering in Electronics and Communications from G. H. Raisoni College of Engineering and ongoing fellowship at GrowthX®.