Jessica McWeeney

Content Strategy Manager at Zuora

Jessica McWeeney has a diverse work experience in content strategy, content marketing, and journalism. Jessica'smost recent role was as a Content Strategy Manager at Zuora, where they were responsible for developing and managing the company's content strategy. Prior to that, they worked as a Content Marketing Strategist at Workato, where they developed and executed content strategies for organic lead generation. Jessica also worked as a Content Strategist at Red Hat, where they strategized, wrote, edited, and optimized content for the company's website. Jessica has experience in managing blogs, writing website copy, and conducting interviews for case studies. Additionally, Jessica has freelanced as a Content Specialist and worked as an Editorial Content Manager and a Social Media Manager. Jessica has a Master's in Journalism from Northeastern University and has held internships in publishing as well.

Jessica McWeeney holds a Master's Degree in Journalism from Northeastern University. Jessica also obtained a Bachelor's Degree in English from the University of Vermont. In addition to their formal education, they have acquired various certifications such as Automation Pro I and II Certification from Workato, User Journeys for Content Design from Content Science, Content Marketing Certification, Email Marketing Certification, Inbound Marketing Certification, and SEO Certification from HubSpot Academy. Jessica has also completed courses in Introduction to Content Design, Content Analytics for Content Design, and Mastering Microcopy from Content Science. It is not mentioned whether they have obtained the Professional Certified Marketer, Content Marketing certification from the American Marketing Association.

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Timeline

  • Content Strategy Manager

    May, 2023 - present