Zurich Insurance
Cheryl Shin Tan is a skilled marketing professional with extensive experience in digital marketing, performance acquisition, and team management. Currently serving as the Performance Acquisition Marketing Manager at Zurich Insurance, Cheryl previously held roles including B2B Digital Marketing Manager at Cover Genius, where responsibilities encompassed global marketing strategies and lead generation across multiple regions. With a robust background at The Media Precinct, Cheryl advanced through roles from Digital Performance Director to Senior Paid Search Manager, managing teams and overseeing diverse media campaigns. Additionally, experience at Pivotus, Pureprofile, Bench, Elevate 360, and CHANEL has enriched Cheryl's expertise in areas such as account management, SEM, SEO, and client relations. Cheryl holds a Bachelor's Degree in Accounting from Macquarie University and has completed a Professional Accounting program at the same institution.
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Zurich Insurance
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Zurich is a leading multi-line insurer that serves its customers in global and local markets. With about 53,000 employees, it provides a wide range of property and casualty, and life insurance products and services in more than 210 countries and territories. Zurich’s customers include individuals, small businesses, and mid-sized and large companies, as well as multinational corporations. The Group is headquartered in Zurich, Switzerland, where it was founded in 1872.